What I Learn: Problems vs Opportunities
Recently, I watched a video by Alex Hormozi, where he discussed a common dilemma entrepreneurs face - which they struggle to choose between:
Solving problems within their business or
Chasing new opportunities.
The truth is, you can do both—but not too much of the later.
The Challenge
What holds most of us back from optimal growth is that we often avoid problems and chase opportunities instead.
One reason businesses get stuck is that we’d rather pursue the excitement of new opportunities than face the challenges already in front of us.
Opportunities are easy to spot, but problems are harder to identify.
There are:
Problems you know about
Problems you don’t know about
Problems you know you don’t fully understand
Problems you don’t even realize exist.
My Experience
As someone running a tutoring business, I’ve experienced this firsthand. At one point, I was chasing too many opportunities at once—pursuing coaching, consulting, and targeting multiple audiences. I thought:
“If students are interested in economics, maybe business owners and entrepreneurs will be too.”
It sounded appealing and innovative, but in reality, it distracted me from my core mission: helping my students.
Opportunity Cost
Every time I worked on:
Building a new website
Creating new offers
Launching new channels
…I was pulling focus away from my students' performance.
To fix this problem is to find a clutter in your business that, if solved, would make your customers 10x happier and more satisfied, not chasing the next opportunity for more sales.
Key takeaway: Focus on solving problems, not chasing the next opportunity.